This module aims primarily to ensure that students understand the nature and meaning of corporate strategy and are able to assess the strategic position of corporations operating in complex global markets. In the early stages, the module emphasises concepts and tools necessary for critical strategic analysis. It then focuses on specific strategic issues and challenges that affect contemporary business operations, including for example, mergers and acquisitions, strategic alliances, knowledge management. A strong focus will be placed on the management of change, organisational learning and strategy implementation. Overall, this module focuses strongly on both formative and summative learning. Students give the opportunity to reflect on their experience to foster their critical appreciation of the discipline and evaluate its evolution in their own understanding of the topic. Their critical appreciation of strategic management will be questioned throughout the lecturing programme but also within assessed components, including the exam.
Other Coursework 1 – Group Presentation
Weighting 25%. The component receives a mark.
Other Coursework 2 – Individual Case study report
Weighting 35%. The component receives a mark.
Unseen Examination 1 – Weighting 40%. The component receives a mark.
The Duration is 180 minutes.
*Please note that assessment information is subject to change.